> ## Documentation Index
> Fetch the complete documentation index at: https://docs.saletides.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Subscriptions

> Track and analyze WooCommerce Subscriptions data including MRR, churn, and retention.

## Requirements

Subscription analytics require the **WooCommerce Subscriptions** plugin to be active on your store. SaleTides will automatically import subscription data if the plugin is detected during your initial store connection.

<Note>
  Subscription analytics are available on all SaleTides plans. If you have WooCommerce Subscriptions active but don't see subscription data, run a [manual import](/integrations/manual-import) or check [troubleshooting](/troubleshooting/subscriptions-not-showing).
</Note>

## Subscriptions list

Navigate to **Subscriptions** in the sidebar to see all subscription records:

| Column         | Description                                 |
| -------------- | ------------------------------------------- |
| Subscription # | WooCommerce subscription ID                 |
| Customer       | Subscriber name and email                   |
| Status         | Active, Cancelled, On Hold, Paused, Expired |
| Product        | Subscribed product / plan name              |
| Start Date     | Subscription start date                     |
| Next Payment   | Next scheduled payment date                 |
| Amount         | Recurring payment amount                    |
| Total Paid     | Total amount paid to date                   |

### Filtering subscriptions

* **Status** — filter to active, cancelled, on-hold, or all subscriptions
* **Date range** — subscriptions started or modified in a period
* **Product** — filter to a specific subscription plan
* **Custom segment** — apply a saved subscription segment

## Subscription metrics

| Metric                      | Description                                |
| --------------------------- | ------------------------------------------ |
| **Active Subscriptions**    | Currently active subscription count        |
| **MRR**                     | Monthly Recurring Revenue                  |
| **Churn Rate**              | % of subscriptions cancelled in the period |
| **Reactivation Rate**       | % of cancelled subscriptions reactivated   |
| **New Subscriptions**       | Subscriptions started in the period        |
| **Cancelled Subscriptions** | Subscriptions cancelled in the period      |

## Subscription charts

### Started vs. cancelled over time

A line chart showing new subscriptions vs. cancellations over time. A widening gap indicates net subscriber growth.

### Subscriptions by plan

A breakdown of active subscriptions by product/plan name. Useful for understanding which plans are most popular.

### Subscription events

A timeline of subscription lifecycle events — starts, pauses, cancellations, resumes — showing when activity spikes.

### Monthly analytics

Month-by-month table of:

* New subscriptions
* Cancelled subscriptions
* Net change
* MRR
* Churn rate

## Cohort retention for subscriptions

See [Cohort Analysis](/advanced/cohort-analysis/retention-cohorts) for subscription-specific retention cohorts — track what % of subscribers from each month are still active 1, 3, 6, 12 months later.

## Exporting subscription data

* **Active subscriptions** — export a list of all currently active subscribers (useful for email campaigns)
* **Full report** — export all subscription records with metrics

Both are available via the **Export** button on the Subscriptions page.